Hi, I’m Nick Aucello. I’m a video editor, creative, and content creator specializing in short-form content and social-first storytelling. With over a decade of post-production experience, I’ve built a career around crafting engaging edits that balance sharp attention to detail with personality-driven storytelling that connects with audiences.

I currently serve as a Senior Content Creator and Creative at ROSEWOOD Creative, where I work on the VALORANT and VALORANT Esports accounts. In 2023, I was tasked with launching and managing the @VALORANTEsports TikTok account, which is a role I continue to lead today. Through high-volume production, trend awareness, and a commitment to quality, I helped grow the account to over 700K followers while maintaining a consistent and recognizable brand voice.

As my role expanded, so did my creative responsibilities. In addition to serving as the primary short-form editor for VALORANT Esports, I’m heavily involved in ideation, pitching, scripting, deck building, and voice-over work. My experience with the VCT ecosystem has also given me a strong foundation in esports culture, gaming content, and sports-focused digital marketing.

Beyond VALORANT, I’ve had the opportunity to work with brands including Apple Music, Apple TV, Amazon Prime Video, Nike, Propel, and NFL Network, where I spent seven years developing content in a fast-paced broadcast environment.

Social media isn’t just my profession, it’s genuinely my passion. I spend countless hours creating, editing, researching trends, and studying what makes content resonate. I understand what it takes to capture attention, build engagement, and create content, which has helped me create viral videos both professionally and through my own personal content.

Outside of work, you’ll usually find me spending time with my wife and dog or exploring the many theme parks Southern California has to offer.